Info

A Well-Designed Business®

In today's world being a talented interior designer isn't enough to ensure that you have a profitable and successful interior design business. Design school doesn't always teach you the critical business skills to be sure your interior design business be everything you imagined it would be! A Well Designed Business is here to fill in the gaps and give you real live business skills from some of the top interior designers. Your host, LuAnn Nigara shares her 35 years of success in the interior design industry, and she finds the most successful guests to share their interior design business best practices.
RSS Feed
A Well-Designed Business®
2021
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February


Categories

All Episodes
Archives
Categories
Now displaying: February, 2021
Feb 26, 2021
 

Today with Vita Vygovska

Welcome to a Well-Designed Business®. On today’s WTF— Window Treatment Friday, Vita and I are talking about scaling to your first million-dollar year. As most of you probably know, scaling is not an easy task. It takes hard work and lots of blood, sweat, and tears. But when you can learn from someone who has already done it, it cuts the time and effort down and makes scaling attainable far before you thought it was possible. Today, Vita shares with us her five core pillars for scaling your business and how her course in LuAnn University, Scale Your Window Treatment Business to Your 1st Million Dollar Year, can help you get there faster.

Pick It Apart

  • [14:25] Vita gives us a rundown on the 4 levels of businesses, and who her course is right for.
  • [27:20] LuAnn and Vita discuss the importance of streamlined systems and processes.
  • [38:05] Vita shares technology’s role in scaling your business.
  • [42:37] LuAnn and Vita talk about why hiring the right people is crucial to scale.
  • [48:10] Vita discusses how finances and mindset can either hold you back or let you soar.

LuAnn and Vita’s Aha-Moments

 “Hiring people carries with it so much responsibility and that responsibility carries with it a great deal of fear.” -Vita Vygovska

 

“There is no better foundation for anything in your business than an actual written out system and process.” -Vita Vygovska

 

“That’s what I know to be true of you—not only do you have the experience, but I know that you documented it. That’s what enables the teaching to be significant and of value.” -LuAnn Nigara

More About Vita Vygovska

Vitalia Vygovska (Vita for short), CWFP, MBA, is an award-winning window treatment specialist, author, speaker, mom, wife, and a ballroom dance enthusiast.  Her company, Vitalia, Inc, provides all-encompassing concierge-level, tech-driven fabrication, measurement, installation, and project management services exclusively for interior designers.  In business for over a decade, Vita and her team are experts in their narrow field, providing designers with superb quality product and excellent communication.  Most importantly, they take off the stress, save time, and give peace of mind in the job is well-done.

What’s new with LuAnn Nigara

luannuniversity.com

http://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here.

To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

A Big THANK YOU to Today’s Podcast Sponsor

Kravet: Have you heard? The majority of Kravet Inc. product is in stock and ready to ship within days. Order your favorite patterns from Kravet’s exclusive in-stock collections like Barbara Barry’s Midsummer to CuratedKravet's exclusive decorative accessories. Keep your design projects on track with Kravet Inc. and order memos today at www.kravet.com

 

Other Shows Mentioned:

#589 Power Talk Friday: Eileen Hahn: Scaling from 2 Million to 5 Million

 

#363 Power Talk Friday: Eileen Hahn: Building An Exceptional Interior Design Team

 

#634 Power Talk Friday: Jessica Harling: A Specific Process for Onboarding a New Hire

 

#448 Window Treatment Friday: A New Series featuring Vita Vygovska and LuAnn Nigara

 

#456 Window Treatment Friday: Custom-Made vs Ready-Made Window Treatments

 

#462 Window Treatment Friday: Window Treatment Business Models, Part 1

 

#471 Window Treatment Friday: Window Treatment Business Models, Part 2

 

#481 Window Treatment Friday: Overview of Hard and Soft Window Treatments

 

#493 Window Treatment Friday: Vitalia Vygovska: A Mindset for Success

 

#512 Window Treatment Friday: Drapery Hardware

 

#518 Communication Between the Designer and the Window Treatment Professional

 

#539 Window Treatment Friday: Look to Your Window Treatment Partner to Sell Remotely

 

#551 Window Treatment Friday: Exploring Awnings as an Additional Revenue Stream

 

#586 Window Treatment Friday: Tips for Selling Window Treatments

 

#610 Window Treatment Friday: Listener Questions

Feb 23, 2021

Today with Kathleen Anderson:

Welcome to A Well-Designed Business®. Kat Anderson of Material Design, an interior design business specializing in design-build projects, shares her experience as a recently-graduated interior design student struggling to find her way in the design world. You’ll hear Kat tell how she succeeded by growing her skillset in more than just design. Kat also walks through the classes she teaches at LuAnn University.

Pick it apart:

[12:45] Kat shares why having a good understanding of your bookkeeping also helps with job costing

[17:40] Kat explains why her class benefits both beginner and mature business owners

[31:43] LuAnn explains the difference between the LuAnn University class Design Build 101 and 201

[35:08] Kat shares how she developed the curriculum for Design Build 201

[45:30] Kat shares about how awful her two years in business were

[50:05] LuAnn shares about how she coached Sara Lynn Brennan to develop processes

[53:26] Kat speaks to the designer who wants to establish a process, but has a variety of different projects

LuAnn and Kathleen Anderson’s Ah-Ha moments:

“Your finances are the heartbeat of your business.” - Kathleen Anderson

“It’s the difference between having a life that you love and feeling like when is Starbucks hiring.” - Kathleen Anderson

“An expert in their field is the one who’s made all the mistakes.” - LuAnn Nigara

More About Kathleen Anderson

Kathleen Anderson is a designer and entrepreneur delivering full-service interiors, design-build projects, window treatments, and more. With a BA in Interior Design and a Masters Degree in Architecture, she knows first-hand that business knowledge is what completes the trifecta needed to build and run a successful design firm.

Connect with Kathleen Anderson

Website 

Instagram

What’s new with LuAnn Nigara

luannuniversity.com

http://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here.

To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

A Big THANK YOU to Today’s Podcast Sponsor:

Revel Woods: This is one of those vendors you’ll be so happy you took the time to set up an account with. They understand interior designers which makes it so refreshing to work with them to spec amazing wood flooring for your projects. They have a huge selection and are dedicated to helping you become an expert on wood floors. Go to revelwoods.com to learn more about how you can partner with Revel Woods to give your clients beautiful flooring and add profit to your projects.

 

Feb 19, 2021
 

Today with Nathan Brookshire and Paul Davidge:

Welcome to A Well-Designed Business®. Nathan Brookshire and Paul Davidge of Design: Agency & Management share how they help creatives develop a financially sound path to achieve their goals and run their business in such a way that they have the freedom to focus on their zone of genius.

Pick it apart:

[12:51] LuAnn and guests discuss the criteria to work with Design: Agency and Management

[32:45] Nathan reveals the challenge all his design clients share

[37:27] Nathan shares how he helped a designer negotiate their fee with her client

[39:51] LuAnn recaps DAM’s monthly management/representation service 

[44:15] Nathan shares how a designer would introduce DAM and explain their role to their client

LuAnn, Nathan and Paul's Ah-Ha moments:

“The design industry has not been as successful as some other industries in articulating their value to their client.” - Paul Davidge

 

“You really need to hone your negotiation skills.” - LuAnn Nigara

 

“You’ve got to be able to stand up and play the chess game with them.” - LuAnn Nigara

 

More About Nathan Brookshire and Paul Davidge

Nathan Brookshire began his career in the finance industry, working as a financier to the Arts & Entertainment industries in Los Angeles upon graduation from Stanford University. As a banker, Nathan structured financing solutions for complex transactions, including fine art acquisitions, TV and film production, and real estate development projects. His banking experience led Nathan’s introduction to the art and design community in Los Angeles, and gave him a strong foundation in understanding the unique business, operating, and financial capital needs of creative companies.

Nathan continued to sharpen his business acumen at such blue chip companies as Barclays Capital, Warner Bros., and Netflix, working in mergers and acquisitions and leading corporate strategic decisions. Having forged deep connections within the art and design space, Nathan left the corporate world to bring institutional-grade financial and strategic advisory services to smaller, creative companies in need of analytical rigor and general business management.

In 2018 Nathan co-founded D:AM to formally represent and manage design talent. Nathan holds a BA from Stanford University and a MBA from the Tuck School of Business at Dartmouth.

Paul Davidge is the co-founder of D:AM as well as the owner of Not So General, a gallery for contemporary design in Los Angeles. Paul has an extensive business and operational background, first having worked as a finance attorney for Sidley Austin law firm working on $1bn+ transactions and then as a business development and strategy executive in the entertainment industry in Los Angeles.

Whilst in entertainment, Paul helped Relativity Media grow in size from less than 15 employees to over 300 in under 5 years. He also worked as Chief Operating Officer for Exclusive Media responsible for the international division of the company. Paul has also advised other production companies as well as high net worth individuals on business development, strategy and growth.

In an environment when creatives are taking responsibility for the own destinies, Paul co-founded D:AM in order to apply his experience to help them manage and grow their own companies and enable them to focus on doing what they love most - creating.

Connect with Nathan Brookshire and Paul Davidge

Website 

Instagram

What’s new with LuAnn Nigara

luannuniversity.com

http://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here.

To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

A Big THANK YOU to Today’s Podcast Sponsor:

Have you signed up for your trade account with Kravet yet? No minimums on anything. One sofa, one rug, 1 yard of fabric, whatever you need, when you need it. Go to kravet.com and get started. Don't forget to use your one time code at checkout for 10% off any Kravet fabric, wallpaper or trim order. AWDB10 at checkout 

Feb 16, 2021

Today with Thom Sweeney:

Welcome to A Well-Designed Business®. Thom Sweeney’s unconventional path to interior design started after a 30-year career in advertising. Thom shares what brought him to design and how he lost his design business before rising again to build something even greater. He also has great advice on salesmanship and how to build meaningful relationships with clients.

Pick it apart:

[22:45] Thom and LuAnn discuss the importance of design that matches the client’s expectations

[34:18] Thom and LuAnn both shares their respective experiences navigating a failing business

[43:20] LuAnn suggest how to debrief after a failure

[46:49] Thom shares how critical sales skills are to a design business

[51:34] LuAnn shares her advice on sales

 

LuAnn and Thom Sweeney’s Ah-Ha moments:

“Nothing comes out of the huge failure if we don’t stand up again.” - LuAnn Nigara

“Are there any real, true failures?” - LuAnn Nigara

“Sales is creating a win-win.” - LuAnn NIgara

“Diversity in your client list is critical.” - Thom Sweeney

“You can never take that day you closed your doors and say, ‘I’m done’.” Thom Sweeney

Connect with Thom Sweeney:

Instagram 

Facebook

What’s new with LuAnn Nigara

luannuniversity.com

http://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here.

To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

A Big THANK YOU to Today’s Podcast Sponsor:

Mydoma Studio is the place to manage, run and grow your interior design business.  Features include  - Project Management, a Branded Portal, so when your clients log in, it looks and feels like they are logging into your business, invoicing, Purchase Orders, and Credit Card Payments, Product Management and QB integration and so much more. Start your trial today and see for yourself how much easier it could be to run your design firm. Go to mydomastudio.com/awelldesignedbusiness

 

Feb 15, 2021

Today with LuAnn:

Welcome to A Well-Designed Business®. Today, we are celebrating the show's 5th Birthday! It is hard to believe that there have been five years of outstanding guests, infinite ah-ha moments, and countless businesses changed. Thank you for coming along for the ride.

As a way to show my gratitude, this episode is all about reflecting on the bigger picture, and ways we can give back, center ourselves, and enrich our minds. Thank you all for choosing to spend your time with me every week. 

What’s new with LuAnn Nigara

http://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here.

To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Resources and Links:

Kips Bay Boys and Girls Club—it’s not just a showhouse.

 

The Black Artists and Designer’s Guild

 

 

 

His House for Her 

 

Housing Works

 

Savvy Giving by Design

 

The Trevor Project 

 

NAMI- NATIONAL ALLIANCE ON MENTAL HEALTH

 

5 Books to consider:

The Greatest Salesman in the World by Og Mandino

The E-Myth by Michael Gerber

Profit First by Mike Michalowicz

What I know for Sure by Oprah Winfrey

As Man Thinketh by James Allen

The Outlander Series by Diana Gabaldon

 

 

 

 

 

 

Feb 12, 2021

Today with Ashley Connell: 

Welcome to A Well-Designed Business®. Today we’re going to talk about one of those key things you have to do in your business if you want to grow—outsourcing. We all know we need to do it, but finding the right fit is a major challenge. Ashley Connell of Prowess runs a business that matches you with your perfect fit business manager or employee. She’s sharing with us how she makes those perfect fits and the impact it can have on your business. 

Pick it apart:

  • [3:40] Ashley gives an overview of what Prowess is and how it connects business owners with employees
  • [9:15] Ashley and LuAnn talk about the importance of finding someone that fits your personality type, work method, and communication style
  • [17:27] Ashley breaks down her process and how her algorithm produces results that fit your business
  • [25:54] LuAnn and Ashley discuss how scaling your business leads to different needs and how Prowess accounts for that
  • [34:42] Ashley shares her mission of advocating for women and how that plays into her business model

 

LuAnn and Ashley Connell’s Ah-Ha moments:

“When a designer wants to stay in his/her land of creativity, there’s a need for that other person that’s paying attention to everything that happens under the operations umbrella as opposed to being the executor of the operations umbrella.” -LuAnn Nigara

“We’re not just matching based on the skills you need, but also your behavior styles, your communication style, and your personality.” -Ashley Connell

“I believe that it is very hard to effectively manage a 2-3 million dollar firm without a strong business manager.” -LuAnn Nigara

“By staying in your lane you’re more efficient. It has been proven that if you outsource, you increase your productivity by between 10-100 percent.” -Ashley Connell

More About Ashley Connell:

Ashley Connell, CEO and Founder of Prowess, is one part fearless entrepreneur, one part fearless women’s advocate. For the first 15 years of her career, she was an award-winning tech marketer in both Austin and London.  Ashley’s unstoppable drive to have both a career and time for family motivated her to start Prowess.  Her commitment to changing the lives of overloaded employers, women seeking rewarding work, and those affected by the gender pay gap, has landed her thought leadership pieces in Forbes, Built in Austin and at SXSW. In her pretty much non-existent spare time she enjoys yoga, walks with her bulldog, cheering on her beloved Longhorns, and spaghetti and meatballs.

Connect with Ashley Connell:

Website 

Instagram  

Facebook  

LinkedIn

 

What's new with LuAnn Nigara

luannuniversity.com

www.luannnigara.com/cob

 

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here

To Get on LuAnn’s Email List, text the word designbiz to 444999!

 

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well - Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business - The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

 

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

 

A Big THANK YOU to Today’s Podcast Sponsor:

Kirsch has just unveiled their new Briza Motorization feature to give your clients control of their draperies from anywhere. They’re easy to install and compatible with third-party home systems, and they are available on all of Kirsch’s most popular drapery tracks. Visit Kirsch.com today to learn more.

Other Shows Mentioned: 

#525 Traci Connell: Take Your Business from Setback to Success

 

#554 Power Talk Friday: Traci Connell: Buy Wholesale for Profit

 

#450 Power Talk Friday: Bethany Mabee: Outsource the 80% Business and Do the 20% Interior Design

 

#363 Power Talk Friday: Eileen Hahn: Building An Exceptional Interior Design Team

 

#589 Power Talk Friday: Eileen Hahn: Scaling from 2 Million to 5 Million

Feb 9, 2021

Today with Mina Duque:

Welcome to A Well-Designed Business®. Can you imagine starting your firm in a foreign city—one where you have no connections, no network, and where you haven’t even visited? That’s exactly what Mina Duque ended up doing. Today, she’s sharing her story of how she started her business in Tulum, the unique challenges presented by working in a major melting pot, and how she grew her business even without a community and network. 

 

Pick it apart:

  • [18:00] Mina shares the challenges and triumphs of working with different cultures and communication styles.
  • [36:24] LuAnn and Mina discuss the value of mentorship and how to set parameters within the relationship.
  • [44:38] Mina discusses how 3D renderings not only changed the landscape of her business but gave way to her husband starting his own rendering design company. 
  • [52:54] LuAnn and Mina talk about the book Rocket Fuel and the importance of intentionally scoping out business goals. 

LuAnn and Mina Duque’s Ah-Ha moments:

“We do that all the time in business...we say to our vendors, ‘Just give it to me straight, I need to know.’ But you’re saying as a culture, that’s not likely to happen. It’s so deeply engrained...and to them, there’s a level of respect in not saying a boldfaced no.” -LuAnn Nigara

 

“I always tell my vendors, I so prefer that if you think that something is going to take two weeks, tell me it’s going to take four weeks, because if you deliver sooner, I’m happy, but if you deliver later, I’m not happy.” -Mina Duque

 

“We get really good at visualizing, but that’s not everyone’s forte. So something that sounds really good or looks good on paper, when you see it in real life, you’re like, ‘I’m not really crazy about that.’” -Mina Duque

 

“It builds so much more trust and confidence in my client when I can show them everything in advance before they start spending money.” -Mina Duque

 

More About Mina Duque:

Mina, the principal designer at Interiors Tulum, founded the firm in early 2019. Her style is influenced by her unique background growing up between Casablanca, Morocco and Los Angeles, California. Mina grew up between Casablanca, Morocco and Los Angeles, California. Her degree from USC, along with her world travels and experience as a property manager for Airbnb’s, influence her design and decision-making process every step of the way. Her Moroccan background adds a unique accent to her designs blended with the relaxed, Caribbean bohemian vibe that she works with so often. She is an ambitious, driven woman, enjoys research, suffers little risk adversity, and celebrates exploring new cultures and ideas. Now with her business expanding she has a few employees and is striving to create a company culture that reflects her values of honesty, reliability, authenticity, and passion. Working with people from different backgrounds and celebrating their cultures energizes Mina as she loves to learn about their history and discover ways that she can help them enhance their lifestyle by designing relaxing and luxurious living spaces. Currently based in Tulum, Mexico, Mina lives with her husband, Fernando, and their high-energy rescue pup, Lulu.

Connect with Mina Duque:

Website 

Instagram  

Facebook 

 

What's new with LuAnn Nigara

www.luannnigara.com/cob

 

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here

To Get on LuAnn’s Email List, text the word designbiz to 444999!

 

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well - Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business - The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

 

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

 

A Big THANK YOU to Today’s Podcast Sponsor:

Revel Woods: Revel Woods is dedicated to providing premium hardwood and resilient flooring curated for your design and needs. They offer a wide range of perks for perks we offer interior designers, contractors, & industry professionals. Visit revelwoods.com today to get started.

 

Kravet: Kravet is the industry leader in to the trade home furnishings. You can easily shop Kravet, Lee Jofa, and Brunschwig & Fils all in one place. Introducing new and easy to use search features so you can find the latest products and collections right at your fingertips. Use promo code AWDB10 for a 10% discount on Kravet fabric, trim, and wallcoverings. 

 

Other Shows Mentioned: 

#291 Cheryl Luckett – From Side Hustle to Full Time Interior Design

#267 Rasheeda Gray: A Pipeline With Over 20 Interior Design Projects in Under 2 Years

Feb 5, 2021

Today with LuAnn:

Welcome to A Well-Designed Business, it’s time for another riveting episode of “What Would Lu Do?”, where you ask the difficult questions and LuAnn gives the expert answers you’ve been wanting.

Today, LuAnn gives her expert advise on what to do when a client won't pay. Is there something more you can do to protect yourself? 

What’s new with LuAnn Nigara

http://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here.

To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

A Big THANK YOU to Today’s Podcast Sponsor:

Kirsch is reliable, dependable and innovative so think of them when you need to specify drapery hardware. From the motorized Briza collection, to the recently updated Buckingham collection to the tried and true architectural collections, go to Kirsch.com to find a dealer near you. 

Other Shows Mentioned:

Jamie Lieberman: #547 and #454

Feb 2, 2021

Today with Carley Page Summers: 

Carley Page Summers shares her journey to interior design that began only after she first built a robust photography business catering to the design trade. 184k Instagram followers strong, Carley chronicles how just nine years ago, she pulled herself out of a dark place, found hope, and is now on a mission to inspire hope in others.

Pick it apart:

[2:49] Carley shares her journey from photographer to designer

[7:34] Carley shares her philosophy about the attraction to natural settings

[11:50] Carley shares how she started her virtual design business

[18:53] Carley shares her Instagram strategy 

[42:56] Charley shares her mission statement

LuAnn and Carley Page Summers' Ah-Ha moments:

“Lift as you climb.” - Carley Page Summers

“The world would say I’m a failure...but it goes to show that you can set your mind to something and hope and grow.” - Carley Page Summers

“It is useless to look back on your path and feel shame. Instead, see the accomplishment and joy you have created.” - LuAnn Nigara

More About Carley Page Summers:

Photography has been a passion of mine since a young age and is not just my career path but is also part of my soul. During an especially difficult time in my life, while living & volunteering in Haiti, I was inspired by the culture and all the people around me and was able to use photography as a way to help narrate their stories. After returning home, I studied art and graduated with a fine arts degree with a focus in photography and painting. Interiors and design became an interest turned passion and naturally there was a union of the two things that inspired me, photography and interiors.

With interior photography, I am able to help clients and brands narrate their stories. Clients have the benefit of being able to choose full-service options with my packages because they include creative, styling and photography all in one.

Additionally with interiors, I love helping create a truly sacred space for clients and their loved ones to enjoy. I love a mixture of curated textiles, clean whites, and of course plants to make a space feel peaceful yet full of life. With my interior styling services, I hope to not only style a space but also to document it for others to see so they can also be inspired.

 

Connect with Carley Page Summers

Website 

Instagram

 

What's new with LuAnn Nigara

www.luannnigara.com/cob

 

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here

To Get on LuAnn’s Email List, text the word designbiz to 444999!

 

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well - Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business - The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

 

A Big THANK YOU to Today’s Podcast Sponsor:

At Mydoma Studio they are always iterating to continually serve you better, and more intuitively. Mydoma Studio is the best place to manage your interior design projects easily and efficiently. Everything from mood board creation, invoicing, QuickBooks integration, and vendor and client communication within the specific project the communication. Go to mydomastudio.com/awelldesignedbuisness for the special offers they have for you as a listener of this podcast.

 

 

1