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A Well-Designed Business® | Interior Design Business Podcast

In today's world being a talented interior designer isn't enough to ensure that you have a profitable and successful interior design business. Design school doesn't always teach you the critical business skills to be sure your interior design business be everything you imagined it would be! A Well Designed Business is here to fill in the gaps and give you real live business skills from some of the top interior designers. Your host, LuAnn Nigara shares her 35 years of success in the interior design industry, and she finds the most successful guests to share their interior design business best practices.
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Now displaying: Page 1
Jun 3, 2022

TODAY WITH MADELEINE MACRAE:

Welcome to a Well-Designed Business. For today’s Power Talk Friday, I’m sitting down with long-time friend of the show and Power Talk Friday expert Madeleine MacRae. 

I often hear from listeners and designers who understand that the old adage, “You have to work on your business, not in your business,” is true if they want to grow and scale. But they don’t always understand what that actually looks like. Madeleine breaks down the CEO-level activities that let you scale at each stage of business.

Pick it apart:

  • [3:48] Madeleine breaks down the four stage of business and what each one entails. 
  • [9:58] Madeleine and LuAnn discuss the value in knowing what level of business you desire to end up at. 
  • [17:31] Madeleine breaks down the CEO-level activities that solopreneurs should be doing.
  • [27:35] Madeleine shares what the CEO must do as an owner/operator. 
  • [46:54] Madeleine discusses the high-level activities that business owners should be doing at the owner/manager level.
  • [55:55] Madeleine talks about the ultimate goal for those who want to scale—the true CEO level.

LuAnn and Madeleine MacRae's Ah-Ha Moments

“It's really important to remember that growth eats capital. So sometimes we get this idea of “I just want to become I want to go to owner operator, and then I want to go to owner manager, then I want to go to CEO” overlooks the fact that you're having to take that profit that your business is generating and reinvest into different things. learning, all of the things that you have to decide if you want to take it on.” -Madeleine MacRae

 

“If you don't have secured lead flow and you don't know how to turn that faucet on higher, you will never be able to move out of solopreneurship.” -Madeleine MacRae

“To look back and think about the growth and the pain and the struggle and the rewards of each of the levels as I've worked my way through the different various stages and still stay in—it's a crazy feeling to be in the various stages at the same time with different companies.” -LuAnn Nigara

Connect with Madeleine MacRae

What’s new with LuAnn Nigara

Power Talk Friday Tour at High Point

Exciting Windows! Build a Better Business Registration

luannuniversity.com

http://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here.

To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

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Other Shows Mentioned

#315 Madeleine MacRae: Invest 5 Days to Improve Your Sales Skills

#283 Power Talk Friday: Madeleine MacRae: Set Clear Goals in 5 Steps

#363 Power Talk Friday: Eileen Hahn: Building An Exceptional Interior Design Team

#222 Power Talk Friday: Lee Cockerell- Customer Service the Disney Way

#658 Genevieve Trousdale: Genevieve Trousdale: Running Your Interior Design Business On Your Own Terms

#663 Andrea Hysmith: Structure and Flexibility, Keys to Reaching Goals in Your Interior Design Business

#760 Jessica Harling: The 7 Step Sales Process for Interior Designers and Window Treatment Professionals

#634 Power Talk Friday: Jessica Harling: A Specific Process for Onboarding a New Hire

Books Mentioned:

The Job You Were Born For by Eileen Hahn

Now Discover Your Strengths, by Donald O. Clifton and Marcus Buckingham

A Big Thank You to Today's Sponsor:

Kirsch is your source for custom drapery hardware and window coverings. With a history of innovation and extensive industry knowledge, Kirsch can set you up with what you need for your next project. Visit kirsch.com to learn more.

 

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