Today With Casey Gromer:
Welcome to A Well-Designed Business. On today’s episode, I am joined by Casey Gromer, of C-Suite Boutique. Casey and her team currently serve women entrepreneurs as Fractional Integrators. Under their leadership, clients have scaled their businesses while working less and spending more time doing things they love. Casey tells us all about what a Fractional Integrator is, in addition to a COO, DOO, and OBM, and how these roles may benefit your design business.
Pick It Apart
[2:00] Casey explains when it is time to hire an executive assistant.
[10:46] What is a director of operations?
[18:38] Casey shares what we should be on the lookout for when incorporating these roles into our business.
[31:50] What should we be looking for when hiring an integrator or fractional integrator?
[36:52] Strategies to develop accountability within your team.
[47:55] Casey tells us what she thinks is important to look for in an ideal candidate while hiring.
LuAnn Nigara and Casey Gromer's Ah-Ha Moments
“There’s a lot of confusion around who we need in our business at any given time.” - Casey Gromer
“Each of us has our skill set and sometimes it’s hard to recognize that someone else’s skillset is completely opposite, but we know that you have to hire people who aren’t duplicates of you.” - LuAnn Nigara
“More important than revenue levels are the number of people you have. So, the more people you have doing things for your business the more value you will get from an integrator.” - Casey Gromer
More About Casey Gromer:
Casey Gromer is a 20-year business and marketing expert. As an MBA, she is widely regarded as a go-to source for visionary women entrepreneurs who dream of building businesses to run without them.
Casey is host of Female Founders Breaking Boundaries podcast where she encourages women to ditch traditional, male-dominated business advice in favor of more realistic, workable ways of running their business while still achieving success.
As founder of C-Suite Boutique, Casey and her team currently serve women entrepreneurs as Fractional Integrators. Under their leadership, clients have scaled their businesses while working less and spending more time doing things they love. The industries supported include retail, e-commerce, service businesses, health / wellness, and manufacturing.
Connect with Casey Gromer
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